Keyword Research Fundamentals (Starter)
Learn how to do keyword research for SEO in a practical and simple way. By the end, you'll be able to find keywords, analyze them, and target them in your content.
Your first step to SEO: The Keyword Query.
What keywords should you target?
How to find the profitable keywords that bring you more leads and sales?
Which keywords are easy to rank for?
These are the most commonly asked questions when it comes to Search Engine Optimization. Because every search is a keyword query and every keyword is an opportunity to rank on Google, and drive natural organic traffic to your site.
SEO Fundamentals: Keyword Research is your first step to gaining higher rankings and traffic on Google. We will learn the fundamentals of Search Engine Optimization, such as the Layout of Google's Search Results Page (SERPs).
Next, we move to practical lessons to find keywords, analyze them, and target them in your content. This short course gets you ready to do keyword research for SEO, in a no-fluff and effective way.
Here's what you'll learn:
KEYWORD RESEARCH 101
Learn how Google rank pages and the layout of the search engine results page (SERPs), types of search intent and how to create content that answers the user query.
HOW TO FIND KEYWORD IDEAS
Start with high search volume seed keywords that drive high traffic potential to your website. Find thousands of keyword ideas to target effortlessly.
KEYWORD ANALYSIS
Prioritize keywords for SEO with search volume and keyword difficulty analysis. Find keywords that even a brand new blog can rank for!
TARGET KEYWORDS IN CONTENT
Learn how to target keywords in your content by optimizing for keyword topics and rank of dozens, if not hundreds of related keywords with a single piece of content.
Course Curriculum
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StartHow to find your audience's search queries and turn it into keyword opportunities
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StartMore methods to find keywords with Google Search Console
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StartHow to find competitor keywords using Keywords Everywhere
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StartHow to find keywords using Ahrefs (Paid) (20:47)
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StartHow to find keywords using Semrush (trial/pro subscription) (21:47)
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StartSearch Volume (9:38)
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StartKeyword Difficulty (10:23)
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StartSearch Intent
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StartChoosing the right keyword? (Content format Google prefers)
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Start(BONUS) Flowchart to analyze the best keyword to target for SEO
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StartBuilding your keyword list
Get started now!
Your Instructor
Leanne Wong is a SEO coach and course instructor, and has taught over 5,600+ entrepreneurs and bloggers how to successfully market and grow their brand online.